Hannah helps coaches turn their expertise into successful group experiences.
Hannah helps coaches take work they might normally deliver one-to-one and turn it into workshops, group coaching and other experiences that allow them to work effectively with more people.
Her focus is on the business of group work rather than the craft of group facilitation. She helps coaches decide what kind of group offer makes sense, shape something people will genuinely want to join, find and attract the right participants, and build a model that works commercially as well as professionally.
“My aim is straightforward: to help coaches create group experiences that people want to join, that deliver worthwhile outcomes and that make sense as part of a sustainable coaching business.”
Identifying where a coach’s expertise, audience and existing work could translate naturally into a group format.
Understanding the differences between workshops, training series, cohort-based programmes, group coaching and masterminds.
Turning an idea into a clear proposition with an appropriate purpose, audience, structure and outcome.
Developing focused standalone experiences that can generate income, introduce people to your work or create opportunities for further engagement.
Creating longer experiences that allow several clients to work towards meaningful outcomes together.
Explaining a group offer clearly enough that the right people understand why they should join.
Thinking through participant numbers, delivery time, costs and pricing so that the model makes business sense.
Developing practical ways to attract participants rather than creating a programme first and wondering where everybody is.
Starting with a workable version, learning from real participants and improving the offer over successive rounds.
Deciding when and how successful group offers can become a more significant part of the coaching business.
